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72: Your Content Marketing Playbook with Amanda Warfield

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The pressure to stay on the social media hamster wheel is strong, but so many business owners don’t actually see a sales return on the time (or money) they’re spending on their social media content. Enter Amanda Warfield, a simplicity-focused content marketing and launch strategist. In this episode, Amanda is sharing the tactical tips you need to build a content strategy that converts, batch content without burnout, and - dare I say it? - have more fun in your content creation process.

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Links mentioned:

Listen to Episode 62: Bring Your Business In Alignment with Human Design with Rachel Hatteberg Walt

In this episode, you’ll learn:

  • 0:00 Amanda’s story + why you need a content marketing strategy

  • 9:17 Looking at social media as a relationship-building tool

  • 15:51 Overcoming the growing pains of building a social media following

  • 22:43 Content marketing strategy vs. planning your posts

  • 27:01 How to actually make sales from your social media

  • 32:44 Content batching 101 | How to break up tasks, how many posts to create, etc.

  • 41:17 The reality of accounts that post tons and tons of content

Click here to listen to this week's episode!

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I’m Sarah Young - a CPA, Virtual CFO, and the Owner of Young + Co! I have over a decade of experience in helping entrepreneurs scale their businesses and build wealth at the 6- and 7-figure levels, and I started the Profit + Prosper podcast to help you do the same. Profit + Prosper is a business finance podcast created to help entrepreneurs build their wealth in a way that’s fun and empowering. This is NOT a boring numbers podcast - I share tactical tips to increase your profit so you can truly prosper in your business and in life. I hope you’ll subscribe so we can Profit + Prosper together!

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